Our scalable naming and identity strategy approach is uniquely designed to achieve stakeholder buy-in and launch a distinctive and ownable identity in less time than you’d think.

Creative Spotlight: Pling
Bangor Savings Bank asked PJA to name and design its new debit card for teens. In addition to giving the card a fresh, teen-friendly vibe, complete with its own custom font, we also helped launch the card in channels where both teens and parents were most likely to learn about it. Check out the full case study here.

BSB's corporate font made more teen-friendly

We worked with illustrator Jonathan Calugi to develop an engaging and distinctive visual vocabulary for the app iconography.

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Is your brand ready for a refresh?

Let’s talk about it. Reach out to Robert Davis at mgallimore@agencypja.com

Let us help your innovation-driven brand get the credit it deserves.

Contact Greg Straface at gstraface@agencypja.com

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